Improve your experience. We are very sorry but this website does not support Internet Explorer. We recommend using a different browser that is supported such as Google Chrome or Mozilla Firefox.

Good for Business: Exploring Social Enterprise

The Good For Business: Exploring Social Enterprise course equips participants with the tools, knowledge and practical skills needed to drive impact within their communities.

Description

In a series of six interactive workshops delivered by UWS enterprise experts, leaders of social enterprises will have the opportunity to explore the current landscape, identify key stakeholders and discuss potential operating issues within the bigger picture of the enterprise network. 

In today’s challenging times as a society we are much less likely to think that central government should and can solve the big social issues.  We also have less confidence in traditional institutions to deal with these problems.  There is also a growing desire and belief that as individuals we can make a difference as social entrepreneurs who care about others and society as a whole.  Social enterprises are commercially run, profit making organisations that are driven by social aims.  Their profits are reinvested into social, community or environmental objectives. 

To create meaningful impact social enterprises must combine entrepreneurship, innovation and market approaches to create social value and change.  Social enterprises employ earned income and market-based strategies to address social need.  Most if not all surpluses are reinvested to meet the social mission, so they need to be financially viable and self-sustaining.  However, whilst social enterprises experience similar growth patterns to mainstream business, showing that profitability and altruism are not mutually exclusive, they also experience a range of challenges which are concerned solely with their third sector status and their social enterprise business model.

 

Delivery  

 Date and time

 Workshop Content

 Delivery

 Tuesday 17th January, 1pm – 4pm

 Workshop 1: The social enterprise landscape

 Online via Zoom

 Thursday 19th January1pm – 4pm

 Workshop 2: Stakeholders and partnerships

 Online via Zoom

 Tuesday 24th January, 1pm – 4pm

 Workshop 3: Purpose and vision

 Online via Zoom

 Thursday 26th January1pm – 4pm

 Workshop 4: Strategy and operationalisation

 Online via Zoom

 Tuesday 31st January, 1pm – 4pm

 Workshop 5: Creativity and innovation

 Online via Zoom

 Thursday 2nd February, 1pm – 4pm

 Workshop 6: Developing the product

 Online via Zoom

 

Learning outcomes

With support from the teaching team, participants will explore the challenges they and their organisation face in order to come up with practical solutions to these challenges which are likely to be either strategic or operational in nature.  Through the course participants will become familiar with a range of key business tools designed to help them develop their business and their skills such as: the business model canvas, business plans, strategic plans and SMART action plans.

 

Target audience 

This course is well suited to anyone who is a decision maker for a social enterprise in the UK. 

There are no pre-requisites for this course, but it is recommended that individuals are decision makers in a social enterprise which can demonstrate an interest in social, community or environmental objectives and creating social value and change.

 

Course presenters 

The Good for Business course will be delivered by Philip Davies. Philip is an Associate Lecturer at the University of West of Scotland, where he is also working on a PhD in Entrepreneurial Ecosystems via a Vice Chancellor's Studentship. He has a Bachelor’s Degree in International Relations, an MA in Military History and was awarded a Distinction in the UK’s first dedicated Scaleup-focused MBA cohort in 2020. He is a Member of the Chartered Institute of Marketing and a Chartered Fellow of the Chartered Management Institute. 

Philip is an experienced entrepreneur in both the private and third sectors. He has been running his marketing and strategy agency, HeyStrategy, since 2008. Alongside extensive experience delivering both digital and traditional marketing for clients across Cheshire, Merseyside and North Wales, Philip has consulted on Business Support and Business Growth Programmes since 2011, for clients including Wirral & St Helens Chambers of Commerce, Liverpool & Wirral Councils, Liverpool City Region Growth Hub and Invest Liverpool. 

As a consultant and facilitator he has worked with over 600 companies across all sectors and ranging in size from new starts to £22m+ turnover, but has a special interest in social enterprises. Alongside volunteering as a board director and Chair of a CIC focused on patient and public engagement in health, he has worked for a Voluntary Action, consulted with charities and third sector organisations with a wide variety of social purposes, and provided over £20,000 worth of marketing support to charities through his company's CSR programme.

 

Funding

This course may be available on a fully funded basis to some delegates through the Upskilling Fund.  Further details, including regarding eligibility, are available under Funding Support.

 

Contact us

Any questions relating to course content should be directed to Alan Murray (alan.murray@uws.ac.uk).  All general inquiries should be directed to cpd@uws.ac.uk

Press enter to see more results